Apricot Jam, Si.Gi., 220gr.
The place where Si. Gi.’s orchards lay are something of a Garden of Eden. Taste these apricots, conceived in nature, manipulated by people born with respect for Mother Earth’s unfinished potential. In these jars of the velvety texture of fruits and a pleasantly sour background, you’ll find a powerful concentration on what’s real. Integrity in its production.
A dynamic and captivating body for this farm/company: a vivid image reaching out to the future, design packaging, an in-depth and extensive communicational campaign. Still the soul is ancient: Si. Gi.'s production brings to light the most traditional of preserves from the countryside of central Italian Marche region; often reconstructing lost, archaic recipes. Such as brodo di giuggiole (a fortified wine aromatized with jujubes), sapa (a slowly condensed Trebbiano grapes syrup), visciole al sole (sun-dried sour cherries in natural syrup); or any of the indigenous fruit varieties skillfully crafted into rural jams, whose voice can tell in a contemporary fashion the tale of an otherwise long-gone past.